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ABOUT
Summary
I'm an experienced strategist who has delivered complex business and technology solutions for traditional businesses, internet start-ups, and mobile applications. Originally from New Orleans, I hold a B.S. in Marketing Strategy from the Culverhouse College of Business at The University of Alabama and am currently pursuing my M.B.A. at Tulane University's A.B. Freeman School of Business.
I've earned awards from Fast Company and Inc. Magazine, guest lectured at several university departments, including Vanderbilt University and Western Kentucky University, and have contributed to a number of entrepreneur websites, including YoungEntrepreneur.com and CNN Business 2.0.
Profile
With 20+ years of experience delivering enterprise-grade solutions, I focus exclusively on helping organizations unlock the power of technology to drive efficiency, automation, intelligent decision-making, and measurable ROI.
I've built and scaled an enterprise software development solo-boutique firm serving Fortune 500 companies and high-growth organizations including Bridgestone, Sony, HarperCollins, PepsiCo, and Vanderbilt University alongside regional market leaders. I direct all aspects of business strategy, operations, client relationships, sales, and financial management. I've successfully created and managed distributed project teams of senior developers and specialists on-demand, leveraging a flexible partnership model to deliver scalable, production-ready enterprise solutions.
Educational Foundation
I'm currently pursuing a M.B.A. at Tulane University, with a specialization in Business Analytics. I'm completing the M.B.A. while maintaining full-time executive leadership responsibilities, focusing on translating deep technical expertise into scalable business strategy and advanced analytics leadership. I earned my B.S. in Marketing, specializing in Consumer Marketing Strategy, from The University of Alabama.
I'm conversational in Japanese and actively strengthening my proficiency, applying the language in client relationships with Bridgestone and Sony; strengthening cross-cultural collaboration and executive-level client relationships.
Industry Recognition
Recognized nationally for innovation and impact, I was named to Fast Company’s “Top 500 Consultants That Help Their Clients Be Remarkable” for delivering transformative technology solutions that drive measurable business results.
I was also honored by Inc. Magazine in its “Who’s Who on the Web” for leadership in digital innovation, and selected by Yahoo! Tech for its “Tech 200 Under 30” as one of the most promising emerging leaders shaping the future of technology.
Community Engagement
In the past, I've served as a guest lecturer at Vanderbilt University and Western Kentucky University, influencing more than 1,500+ students on entrepreneurship and technology strategy. I've also contributed articles to YoungEntrepreneur.com and CNN Business 2.0.
I actively support Nashville’s technology ecosystem through engagement with the Nashville Technology Council and the Nashville Area Chamber of Commerce, contributing to initiatives that strengthen regional innovation, startup growth, and enterprise collaboration.
Professional Development
I've completed advanced AI and ML training through Google Cloud, IBM, Meta, and Microsoft, and hold platform certifications from Apple, AWS, Adobe, Google Cloud, Microsoft Azure, and Salesforce. I'm an active member of the Association for the Advancement of AI and The Artificial Intelligence and Machine Learning Society, and serve as a Nashville chapter member of The University of Alabama Alumni Association.
Testimonials
I'm a strategic thinker, business strategist, and seasoned technical implementor that creates technology solutions which solve real world problems.
My passion lies in empowering organizations to realize the full potential of technology. I help businesses optimize performance, eliminate redundant processes, and streamline operations. Here’s what clients and team collaborators have to say about working with me.
ASMBA has worked with Branden Nichols more than fifteen years. He is experienced, knowledgeable, and has always been patient. He understands the importance of working with a team to deliver the best product to the client. When Branden Nichols gives you a completion date, he meets it.
Cheryl Stone - VP, Armed Services Mutual Benefits Association
Working with Branden Nichols on various technical development projects has been a pleasure. His expertise, creativity, and dedication have consistently delivered outstanding results. Looking forward to continuing our successful collaboration with him.
Binoy Chaudhary - Chief Data Officer, SRM Concrete
Branden Nichols did a wonderful job on our intricate software development project. Branden kept us on track with timelines and helped with organizing and procuring content and data. His knowledge and attention to detail is noticeable in his work.
Mitsi Lindsay - President, The Carter Company Inc
SRM Concrete has been delighted to collaborate with Branden Nichols on many software development projects over the years. He's a trusted professional with superior skills in software development, technical strategy, and automation. Branden is a top-notch asset to our team who understands and anticipates our needs and requirements.
Lora Smith - Chief Marketing Officer, SRM Concrete
Branden Nichols is passionate and smart. He goes out of his way to make the whole experience of deploying a technical product an absolute pleasure from start to finish helping us increase efficiency, reduce costs, and connect with new customers, retail partners and brand ambassadors.
Brian Burgdorf - President, Defiance Fuel Brands
Working with Branden was a game-changer for our business. His expertise in AI and attention to detail resulted in a platform that is incredibly user-friendly and automated, allowing our customers to easily request pick-ups and say goodbye to unwanted items.
Gary Wild - CEO & Owner, Scrappy
Branden Nichols’ skill and expertise in software development and machine learning automation is self evident. The finished product was the envy of our competitors and customers. Branden's technical expertise, attention to detail, and dedication to understanding all of our business systems was vital.
Davis Bell - Principle, Trammell Bell